I built my freelance career around living a life that is connected to the things that inspire me most: creativity, travel, the outdoors, and the communities built around them. What started as a way to create more flexibility while I worked a 9-5 evolved into years of freelance partnerships with brands across hospitality, real estate, tourism, outdoor recreation, and lifestyle industries. Along the way, I've worked as a designer, strategist, social media manager, creative lead, and marketing partner, giving me a well-rounded perspective on how creative work supports broader business goals.

Because I spend so much time immersed in the experiences many of my clients are selling, I bring a perspective grounded in genuine interest and firsthand understanding. Today, I help brands build strategic, performance-focused creative across social media, branding, email marketing, paid ads, websites, and digital campaigns. My approach combines strong design with marketing strategy, trend awareness, and a focus on results—creating work that not only looks good, but connects with people, drives action, and helps brands grow.